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August 19th, 2010

Look up! What’s that happening at the Standard Hotel? A choreographic musical number? A light show? A branded event masquerading as a psychedelic, multi-media happening? YES! YES! And, Oh YES!

August 16th, 2010

To combat the spread of a controversial natural gas-extraction process called hydraulic fracturing (a.k.a. fracking), Mother’s Michael Ian Kaye has made some viral matchbooks.

July 29th, 2010

When Virgin Mobile looked to create an ‘insane’ new campaign about its unlimited data plan, they looked to the mentalists at Mother for help.

July 29th, 2010

Hear hear mere mortals: The ranks of Mother New York partners groweth. Now, feel the incoming power of Dame Pernilla, Sir Michael Ian and Sir Tom!

July 7th, 2010

Q: What happens when legendary photographer Bert Stern meets Mother’s new Stella Artois campaign? A: Sheer class!

July 7th, 2010

For its quadrennial World Cup Project, the Mother football team went to East London, South Africa, played some matches and built a field!

July 7th, 2010

Target opening its first Manhattan store is a big deal! So Mother’s campaign with illustrator Bill Brown had to be worthy of this achievement.

June 17th, 2010

After years in their hermetically sealed bubble of artistic integrity, Devo is ready to begin delivering a product that everybody will enjoy — a reality series.

June 17th, 2010

A new product from K-Y, K-Y Kissable Sensations for the Body, brings another round of spots within the “Couples” campaign.

June 3rd, 2010

Mother doesn’t just sit back and passively hope that Lebron James relocates to the Big Apple, with New York magazine’s motivation, we do something about it!