Life can get pretty complicated sometimes, from the smallest hiccup in your daily schedule to an earth-shattering catastrophe. Problems just arise, whether the sprinkler is on the fritz or your mother-in-law is overstaying her welcome. But not everything needs to be difficult. Optimum's new campaign reminds us that some things aren't your problem. They work behind the scenes to keep your internet, phone and TV a simple click away. So take a load off and let Optimum handle some of your needs. Those guys are pretty good at TV, phone and internet so you don't have to be.