Newton Vineyard
The assignment for Newton Vineyard was to create three ads for each of their unfiltered products. A Cabernet Sauvignon, a Merlot, and a Chardonnay. Focusing on the brand platform “Nature by Design,” our concept highlighted the pure and artistic process of winemaking and the vineyard’s relationship with its terroir. Earthy and elegant just like the wine itself.
Look up! What’s that happening at the Standard Hotel? A choreographic musical number? A light show? A branded event masquerading as a psychedelic, multi-media happening? YES! YES! And, Oh YES!
To combat the spread of a controversial natural gas-extraction process called hydraulic fracturing (a.k.a. fracking), Mother’s Michael Ian Kaye has made some viral matchbooks.
When Virgin Mobile looked to create an ‘insane’ new campaign about its unlimited data plan, they looked to the mentalists at Mother for help.
