For the holiday season and to showcase Target’s love for New York, we turned their landmark billboard in Times Square into photographic holiday greetings freely interpreting “12 Days of Christmas.” All with a New York twist.
November 9th, 2009
12 Days of New York
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OTHER PROJECTS FOR Target:
Look up! What’s that happening at the Standard Hotel? A choreographic musical number? A light show? A branded event masquerading as a psychedelic, multi-media happening? YES! YES! And, Oh YES!
To combat the spread of a controversial natural gas-extraction process called hydraulic fracturing (a.k.a. fracking), Mother’s Michael Ian Kaye has made some viral matchbooks.
When Virgin Mobile looked to create an ‘insane’ new campaign about its unlimited data plan, they looked to the mentalists at Mother for help.
